WE COMBINE MADISON AVENUE CREATIVITY WITH WALL STREET ANALYSIS. We are a unique mix of strategists, creatives, innovators, programmers and business analysts obsessed with creating meaningful brand experiences that drive business results.
Founded out of the University of Chicago's Booth School of Business, we are a team of industry rebels and misfits who, after working with some of the biggest brands and agencies out there, decided it was time to do something different. To create a beacon for other creatives tired of achieving the status quo. A place where true creativity can shine, and great ideas can see the light of day.
Idea Booth isn’t just an advertising agency. We are an innovative Think Tank that specializes in helping brands stand out from the competition and forge a space of their own. We bring our clients' brand stories to life by inspiring their audiences to share that story—and make it their own.